EcoLux☆Lifestyle: OMEGA Releases the Perfect Addition to Canadian Tuxedo

EcoLux☆Lifestyle: OMEGA Releases the Perfect Addition to Canadian Tuxedo

The reissue of the original OMEGA Railmaster of 1957, fits in with fashion credo ‘what was old is new again’ and this world-class watch company is proudly paying tribute to its industrial past, with a new denim-inspired model.

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Although they are now a fashion item and integral part of the ‘Canadian Tuxedo,’ denim jeans were once manufactured purely for the benefit of hard-working labourers in the American West. For a long time, the robust cloth was the choice of miners, factory workers, farmers, and of course, those on the railroads.  And their sturdy trousers or overalls would have gone hand-in-hand with the watch on their wrist.

To link the iconic material with this new Railmaster, OMEGA has created a vertically-brushed “blue jeans” dial that features indexes and hands with light-grey Super-LumiNova. There is also a beige lollipop central seconds hand and transferred Railmaster indication that is both reminiscent of the coloured stitching found in denim jeans.

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Most uniquely, the model is beautifully presented on a genuine blue denim NATO strap with brown leather used on the underside and for the keepers. The same model is alternatively available on a stainless steel bracelet.

Following the design of the Railmaster’s modern facelift, the 40 mm brushed symmetrical case is made from stainless steel and features a conical crown and a wave-edged caseback with a NAIAD LOCK system to keep the wording in perfect position.

More than 60 years on, OMEGA is still one of the industry’s leading names in anti-magnetic innovation and, inside this new watch, the brand has included a Master Chronometer Calibre 8806 which is 15 times more resistant than the original Railmaster models. Certified at the industry’s highest standard by the Swiss Federal Institute of Metrology (METAS), all Master Chronometer models are able to withstand magnetism of 15,000 gauss.

This watch will be available in September and will retail for $6,100 at the flagship OMEGA boutique at the Fairmont Hotel Vancouver at 900 West Georgia Street.

Author Profile

Helen Siwak - EcoFriendly Lifestyle Consultant
Helen Siwak - EcoFriendly Lifestyle Consultant
Helen Siwak is the founder of EcoLuxLuv Marketing & Communications Inc and publisher of Folio.YVR Luxury Lifestyle Magazine and digital women's lifestyle magazine EcoLuxLifestyle.co. She is a prolific content creator, consultant, and marketing and media strategist within the ecoluxury lifestyle niche. Post-pandemic, she has worked with many small to mid-sized plant-based/vegan brands to build their digital foundations and strategize content creation and business development. Helen is the west coast correspondent to Canada’s top-read industry magazine Retail-Insider, holds a vast freelance portfolio, and consults with many of the world’s luxury heritage brands. Always seeking new opportunities and challenges, you can email her at helen@ecoluxluv.com.
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